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UK-based. Working with sales teams across Europe.
The Sales House

Leading High-Performance Sales Teams: Change, Hiring & Accountability

A two-day face-to-face programme for sales leaders covering high performance, leading change, recruiting great sellers, accountability and the leadership cadences that hold it all together.

You are accountable for the result and for the people who deliver it. Forecast calls, coaching, hiring and performance conversations compete for attention, while the business wants clear answers about growth. We understand the challenge of developing sellers without becoming the answer to every deal.

Enquire About This Studio Course Explore the course
A sales manager coaching a seller one-to-one
The Sales House
Explore. Practise. Perform.

Duration

2 days · 9:30am–5pm each day

Group size

6–8 delegates

Format

Face to face

Price — Face to face

From £2,999

+ VAT

where understanding becomes useful —

Why this course matters

Strong sales teams are built on a few leadership disciplines done consistently: clear standards, good hires, owned commitments and a rhythm the team can rely on.

What you’ll explore in the Studio

Over two days, sales leaders connect the parts of the job that usually get handled separately. Day one focuses on the team: defining high performance, building accountability without micromanaging, and leading change so new ways of working are adopted.

Day two focuses on the system: recruiting and onboarding sellers who fit, and designing daily, weekly and monthly leadership cadences that protect selling time and keep standards visible. Leaders work on their own team throughout and leave with a practical leadership plan.

a real challenge. a purposeful response.

The challenges this addresses

  • Performance depending on a few individuals rather than shared standards
  • Commitments made in one-to-ones that quietly slip
  • Changes announced but never fully adopted
  • Hiring decisions made on gut feel and a strong interview
  • Meeting rhythms that consume time without driving action

What this can change at work

Give sales leaders one joined-up approach to running a high-performing team: clear standards and accountability, change that is led rather than announced, a more structured way to hire and onboard, and a leadership cadence that keeps it all on track. Leaders leave with a plan built around their own team. Intended outcomes are stronger leadership routines and team habits, not a promised revenue figure.

Clear standards, owned commitments

The team knows what good looks like beyond the number, and commitments are specific, owned and followed up in one-to-ones without micromanaging.

Better hiring decisions

Leaders use a clear success profile, structured interviews and practical exercises when recruiting sellers.

A cadence with purpose

Daily, weekly and monthly rhythms each have a clear purpose and output, protecting time for coaching and selling.

Explore. Practise. Perform.

Less theory. More application.

What participants will practise

Realistic sales scenarios, role-play and peer feedback around defining high performance in your team and accountability without micromanagement. Where helpful, participants work on their own live (or anonymised) opportunities.

What they’ll take away

Take-away materials with the questions, frameworks and techniques covered, plus a short personal action plan for the next customer conversations where the skill matters.

How we help it stick

Reflection and action planning are built into the session. Reinforcement such as manager guides, follow-up labs or coaching depends on the programme you choose and is agreed with you.

How we make learning stick

Inside the workshop

Two highly interactive face-to-face days with 6–8 leaders: short input, group discussion, breakouts, scenario practice and peer challenge, applied throughout to each leader’s own team, hiring needs and calendar. Delegates take away materials and a personal leadership plan.

Make Leading High-Performance Sales Teams: Change, Hiring & Accountability relevant to your business

Tell us where you want to make progress with defining high performance in your team. We can discuss suitable workplace examples, priorities and access needs before agreeing the scope. This workshop brings people together face to face; UK and European delivery arrangements are agreed with your organisation.

Discuss a customised version

What the training covers

The scope below sets out the subjects covered. Workplace examples and practice are shaped around your team within the booked format.

  • Defining high performance in your team
  • Accountability without micromanagement
  • Leading change in sales teams
  • Recruiting and onboarding great sellers
  • Leadership cadences: running your day, week and month

What’s included in your booking

Your booked time and format
2 days · Face to face · 6–8 delegates.
Included in every course
  • Interactive, facilitator-led learningLive, hands-on sessions built around practice and participation.
  • Group discussionsShared conversations about real situations, so people learn from each other as well as the facilitator.
  • Breakout exercisesSmall-group practice, role-play and problem-solving, online or in the room.
  • Take-away materialsCourse materials, tools and templates to use back at work.
Facilitated learning and practical application
The subject coverage, exercises and facilitator feedback described above, with space to connect the learning to relevant workplace situations. The workshop description sets out the specific plans, prompts or tools developed in this course.

Follow-up coaching, refresher sessions and additional delivery days are not automatic inclusions; any additions are agreed in your proposal. Travel, venue arrangements and any software licences are confirmed separately where relevant. Prices exclude VAT.

Outcomes

The capabilities delegates work towards through the training and practice:

  • Define the standards and behaviours that drive performance in your team
  • Hold sellers accountable through clear, owned commitments
  • Plan and lead a real change so it is adopted
  • Recruit sellers using a success profile and structured interview
  • Design a leadership cadence that protects selling and coaching time

the next conversation is where it counts —

Take it back to work.

Choose a real situation where you want to apply the learning. Use it to turn an outcome into a manageable first step, then reflect on what changes.

Choose

Start with one priority: Define the standards and behaviours that drive performance in your team.

Apply

Try the approach in a relevant task or conversation. Note what felt useful and what you would adapt.

Review

Reflect on what happened, seek feedback where appropriate and choose your next step. Follow-up support can be discussed separately.

Bring this topic to your next event

We can discuss adapting Leading High-Performance Sales Teams: Change, Hiring & Accountability into a keynote or large-group session, focusing on the themes most relevant to your audience. Depth, activities, timings and any follow-up depend on the format and package you choose; an event session is not a substitute for the full course.

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Outcomes — you'll be able to

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Course synopsis

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5 live sessions · 2.5 hours each

Outcomes — you'll be able to

  • Build and defend a forecast using qualification evidence
  • Design a weekly and monthly cadence that protects selling time
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Live online

Price on request+ VAT

Complete programme (Pt 1 & 2): Price on request · Pricing for both parts agreed with you

Course details
Your people. Your priorities.Ready to sell better? Build your programme.A programme shaped around your people — and the progress you want to make.

Where better selling begins.

Your team doesn’t need more slides. They need skills that stick.

Know you need help? Book a relaxed, no-obligation 30-minute call. We’ll talk through your team and challenge, and you’ll leave with an honest view of the options — no brief or programme needed.

Book a Discovery Call Enquire about this course